Step Summary
In this step you will decide how you will collect data, from choices ranging from personal interviews to written tests.
Notes: Your decision here will affect much of the time and resources you have for your project.
Questions
Have all of the methods been considered?
Do the audience’s characteristics provide insight into what methods they would be receptive to?
How much expertise is there in-house?
Risks
The two most popular are also the two most intrusive
Upsetting your audience
Less experience means more time designing and analyzing and less concrete
results